‘Franchise Marketing’ Category

content marketing plan typewriter
Publisher

by Local Fame on March 04, 2020

How to Create Better Marketing Content for Blog Posts

When you’re starting a blog, it can feel like all of your digital content marketing is going to get lost in the wilds of the internet: Even partway through the last decade, there were around 130 trillion known web pages. That’s a shocking figure. It’s one which will have since shot up too. This means,…

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analysis of franchise marketing
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by Local Fame on February 12, 2020

What Digital Marketing Mistakes Your Franchise May Be Making

Whether it’s your overall online strategy or that of your latest digital marketing campaign, mistakes are easy to make: Digital marketing for a small business is different to that of a franchisee within a larger franchise. It’s important that your individual franchisees know that. As the franchise owner, you will want to make sure you…

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importance of brand consistency
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by Local Fame on December 20, 2019

Brand Consistency Management for Franchise Marketing

In the eyes of your clients, your brand is your business. At a glance, your brand shows your customers what you stand for. It also serves to make you stand out from similar companies, services and products. In order to do that, your brand needs to be an easy reference guide for your clients. That…

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franchise marketing mistakes
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by Local Fame on October 22, 2019

5 Franchise Marketing Mistakes to Avoid

Buying a franchise is a great way to get ahead in business – especially when it comes to marketing: After all, part of what drew you to the network you’ve decided to join will almost certainly be the strength of their brand advertising… But, while that strength is a huge advantage for you, you can’t…

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laptop note books and other office materials on a table
Publisher

by Local Fame on September 20, 2019

Franchise Marketing Strategy for Your Small Business

Buying a franchise means you are the boss of your own business. Yet you also have many of the advantages of a much larger company… One of those advantages is how franchise marketing works: In most networks, your franchisor will provide things like national-level advertising – the sort of marketing you would never be able…

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laptop flowers and pencils on a table
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by Local Fame on September 04, 2019

Blogging and Content Marketing for Your Small Business

Creating a content marketing strategy is key to making sure you are not wasting your time doing all of that blogging for your small business. Whether you have just opened your own start-up company or you are considering buying a franchise, you need to think about your content marketing strategy. Why is content marketing important?…

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euro
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by Dani Peleva on January 20, 2017

How to Get the Most Out of Your Franchise Marketing Budget

Knowing how to get the most out of your franchise marketing budget is multi-location business advertising 101. Because even if you have some of the best-engineered adverts on the internet, if they’re not in the right places – and you don’t know that they’re not in the right places – you’re essentially throwing your money…

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pink hour glass
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by Dani Peleva on January 18, 2017

How to Get the Best Return On Investment For Franchise Marketing

Securing the best Return On Investment for franchise marketing can be difficult. But armed with the right methods and measures, you can make sure that your advertising funds aren’t going to waste… This article shows you how to check and test your franchise’s marketing ROI. And how to maximise it to get the best performance….

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piggy bank
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by Dani Peleva on January 16, 2017

Your Franchise Marketing Budget: 6 Ways to Spend It Right

A truly strategic franchise marketing budget will let you grow your network in the fastest and most efficient way. This article will show you how to think about your proposed budget from several different angles: Firstly, you’ll think strategically about your resources and what you hope to achieve with them. Secondly, you’ll work from the…

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girl coffee shop
Publisher

by Dani Peleva on January 13, 2017

How to Get Positive Online Reviews: 10 Secrets to Get You More Great Web Reviews

If a customer has a bad experience with you, you better believe they’ll want to tell you about it. Many franchises struggle, though, when it comes to how to get positive online reviews… Because what happens when a customer has an “alright” or an “okay” experience with you? What happens if they were generally pleased,…

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