What Local Fame’s Online Marketing for Appliance Repair Will Do for You?
It’s through local searches – for example where people add the name of the town or area of the city they’re in or use their mobile’s GPS to search – where you’ll be able to grow your client base most effectively. That’s why this is where we focus much of our work. The goal is to get anyone searching locally to find you first.
Paid ads have their place in marketing appliance repair companies like they do with many others. Especially because many people will glance at the top search results and, as it’s an emergency, worry a little less about where the result came from. That said, paid advertising like Google AdWords needs to be targeted carefully. Otherwise, you risk using up a lot of money for not much gain. We ensure you aim your spend well.
A little smart Public Relations can get you a long way. Part of promoting your business online is to secure backlinks – other trusted websites who point to your site – and solid PR is part of making this happen. We have good relations with a variety of different media sources, enabling us to build solid backlinks and much more.
+Website Design & Build
Your website is both the best signpost for your business and the way which people will immediately judge whether or not to hire you. Things that put many people off include slow loading times, struggling to navigate around a website or not understanding how to quickly and easily book a service which they can trust. We take care of all of that for you. Designing and building appliance repair websites is something we’ve already done for companies on three different continents.
This is really where it’s at as far as cost-effectiveness, long-term user engagement and trust are concerned. Organic SEO means getting you to the top of Google search results – remember, no one ever really looks beyond the first page – through hard work. In this case, that work means releasing interesting content like blog posts and articles, optimising your website properly and generally showing to your potential clients and Google that you are trusted and that you are active.
+Social Media Ads & Management
Social media is becoming a larger and larger source of clients for appliance repair specialists of all kinds. Both social media ads and the ability to promote your content to a local client base is very useful indeed. You just need to keep those clients on board in smart and sensible ways.